Ivanov Jewelry was founded in 2008 by Ukrainian immigrant Sergiy Shvets, who named the company after his father. As a child, I was always drawn to creative pursuits, including wood carving, modeling, fine arts, photography, and music. In 1998, I graduated from a music school with a specialization in classical guitar.
After immigrating to Los Angeles in 2001, I discovered my passion for jewelry making while working with a local jeweler. Over the years, I honed my skills working with small jewelers boutiques in North America. As a perfectionist by nature, creating high-quality jewelry is a trait that comes naturally to me. I am always striving for the best and believe that quality should never be compromised.
For me, jewelry is a micro world with its own rules, laws, and beauty. Every piece of jewelry has its own story and memories, and I am honored to be a part of these processes. I take great pride in creating custom pieces that reflect the unique style, personality, and values of each of my clients.
As technology continues to revolutionize the jewelry industry, I am committed to staying up-to-date with the latest trends and techniques while preserving the ancient traditions of jewelry making. My goal is to create pieces that stand the test of time, both in terms of quality and design.
I want to thank all of my clients for their trust and support, which has allowed me to grow as a jeweler and as a person. I look forward to creating beautiful pieces that will continue to inspire and delight for years to come.