Our Story

Introduction

In 2008, Ivanov Jewelry was founded by the Ukrainian immigrant Sergiy Shvets, who named the company after his beloved father. Sergiy's journey into the world of creativity began at a young age, encompassing a variety of artistic pursuits such as wood carving, modeling, fine arts, photography, and music. Sergiy's life took an adventurous turn when he immigrated to Los Angeles in 2001.

Discovering the Passion for Jewelry Making

Upon arriving in Los Angeles, Sergiy Shvets discovered his true passion—jewelry making. Working closely with a local jeweler, he found himself immersed in the artistry and craftsmanship of jewelry design. As the years passed, Sergiy honed his skills by collaborating with small jeweler boutiques across North America. His innate perfectionism played a significant role in the creation of exquisite jewelry, where quality was never to be compromised.

Embracing the Micro World of Jewelry

To Sergiy, jewelry is like a captivating micro world with unique rules, laws, and beauty. Each piece of jewelry carries its own story and memories, filling him with the honor of being part of these enchanting processes. His expertise is crafting custom-made pieces that eloquently reflect his clients' distinctive styles, personalities, and values.

Merging Tradition with Technology

Blending Age-Old Craftsmanship with Modern Innovation In the face of rapid technological advancements in the jewelry world, Sergiy Shvets remains steadfast in honoring age-old jewelry-making practices. While he embraces contemporary trends and methods, he also cherishes the timeless beauty of traditional craftsmanship. His creations harmoniously fuse historical legacy with cutting-edge innovation, delivering pieces that are both enduring and forward-thinking.

 Gratitude for Clients and a Promise for the Future

With heartfelt appreciation, Sergiy thanks all his clients for their unwavering trust and support. Their constant encouragement has been the driving force behind his growth as a jeweler and as an individual. He eagerly looks forward to crafting more breathtaking pieces that will continue to inspire and delight future generations.

Conclusion

Ivanov Jewelry is a testament to Sergiy Shvets' passion, dedication, and unwavering commitment to the art of jewelry making. His journey from Ukraine to Los Angeles led him to discover his true calling, and through his meticulous craftsmanship, he creates exceptional pieces that embody the stories and emotions of those who wear them.